Online Video

Amazon Online Video Ads provide precise targeting, premium inventory, advanced measurement tools, and cross-screen delivery, empowering advertisers to maximize the impact and ROI of their video ad campaigns. OLV ads can drive both brand awareness and lower-funnel sales.

Average time spend per week with digital video.

Have been convinced to buy a product/service after watching a brand video.

Incremental viewers reached by OLV ads when paired with STV ads.

Key Features

Engaging viewers through traditional media is becoming increasingly difficult. Our video ad solution allows you to reach your audience where they spend most of their time, whether it's streaming their favorite movies and shows or browsing and shopping on their favorite online sites.

Customers Love Fire Tablet

There are tens of millions of monthly active users worldwide. The Fire HD 8 Tablet has received over 100,000 customer reviews with an average rating of 4.6 out of 5 stars. Additionally, 90% of owners report overall satisfaction with the device.

Engaged Audiences

Tablet users are typically young to middle-aged and married, with 55% having a high household income of $45k or more.

Unique Storytelling Experience

By utilizing the diverse variety of storytelling formats available on Fire Tablet, you can achieve a 10x higher click-through rate (CTR) compared to internal benchmarks.

Drive Awareness on Uncluttered Device

Fire Tablet offers full-screen, native, and high-definition ads with unduplicated reach across Fire devices. These devices have access to exclusive Amazon first-party insights and give you the option to link to your Amazon storefront or link out to your website for additional information.

How It Works

OLV provides broad reach across exclusive and premium inventory, as well as first-party audiences powered by billions of Amazon shopping and streaming signals. This means your ads can reach audiences on Amazon-owned sites, including IMDb.com and Twitch, as well as across the web on leading third-party publisher sites through Amazon Publisher Direct and third-party exchanges. Please note that supply sources vary by locale.